For an annual Oscars watch party I host, I created a branded invite and a Guess the Dress game for my guests. The invite was sent digitally. The Guess the Dress game featured past Oscar red carpet looks; the guest with the most correct guesses won a prize.
Originally published in the A&E section of Taylor University's student newspaper, The Echo, on May 10, 2013 (also the release date of the film The Great Gatsby.) This article connected a national event (a major film release) with a local event, the university's first campus dance. Although I interviewed several members of the dance committee to learn more …
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